Why did the price of IMX go up?
Immutable (IMX) increased by 7.88% in the last 24 hours, outperforming the overall crypto market, which saw a slight decline of -0.24% in total market cap. This growth is driven by strong gaming partnerships, positive technical signals, and a shift in investor interest toward alternative cryptocurrencies (altcoins).
- Gaming Growth: Immutable’s new mobile gaming division targets a $121 billion market, boosting its chances for wider adoption.
- ETF Listings: Being added to European Exchange-Traded Products (ETPs), like Valour’s listing in Sweden, increases exposure to institutional investors.
- Technical Strength: The price staying above key moving averages (like the 7-day simple moving average at $0.72) indicates positive market sentiment.
Deep Dive
1. Mobile Gaming Expansion (Positive Outlook)
Overview: On September 19, Immutable launched a dedicated mobile gaming division aimed at reaching everyday users and game developers. Mobile gaming makes up more than half of the $121 billion global gaming market (crypto.news).
Why it matters:
- This move gives Immutable direct access to mobile-first gamers, which could speed up user growth within its Web3 platform.
- Partnerships with well-known companies like Ubisoft and Netmarble, announced between August and September 2025, add credibility and show a clear path for future projects.
What to watch: Keep an eye on how games like Shardbound and MetalCore perform on Immutable’s zkEVM blockchain.
2. ETP Listings and Regulatory Updates (Mixed Effects)
Overview: IMX was added to Valour’s ETPs on Sweden’s Spotlight Exchange on September 24, alongside other tokens like FLOKI and PEPE. Additionally, the U.S. Securities and Exchange Commission (SEC) ended its investigation into Immutable in April 2025 without filing any charges.
Why it matters:
- ETP listings make it easier for institutional investors to buy IMX, but this might reduce short-term interest from retail traders.
- Clearing regulatory concerns removes a major uncertainty, though approval for broader crypto ETFs is still unclear.
3. Technical Momentum (Bullish Signals)
Overview: IMX is trading above its 7-day simple moving average ($0.72) and 30-day exponential moving average ($0.66). The Relative Strength Index (RSI) at 62.29 suggests there’s still room for price growth before the token becomes overbought.
Why it matters:
- If IMX stays above $0.76, it could aim for the recent high of $0.97 reached on September 20.
- Falling below $0.72 might lead to some profit-taking by investors.
Conclusion
IMX’s recent price increase reflects its strategic push into mobile gaming, reduced regulatory risks, and strong technical indicators. However, some caution is advised due to mixed signals from derivatives markets (including whale short positions noted by AMB Crypto) and low overall market liquidity (with trading volume down 48% year-over-year to $97 billion).
Key points to watch: Can IMX maintain support between $0.75 and $0.80 during the current altcoin rotation? Also, monitor growth in IMX’s mobile gaming user base and trends in Ethereum NFT trading volume for further confirmation.
What could affect the price of IMX?
Immutable’s price outlook depends on how well it grows in gaming, changes in its token supply, and broader market conditions.
- Gaming Partnerships – Collaborations with big game studios could boost usage and demand for IMX tokens.
- Token Unlocks – Upcoming token releases might temporarily lower prices but show ongoing incentives for the ecosystem.
- Market Sentiment – Shifts in investor interest and Federal Reserve policies could increase price swings.
Deep Dive
1. Gaming Adoption & Partnerships (Positive Impact)
Overview: Immutable recently launched a mobile gaming division aimed at the $121 billion mobile gaming market. It has partnered with well-known studios like Ubisoft (Might & Magic) and Netmarble (Solo Leveling: ARISE). The platform lets Web3 games avoid app store fees, making it more attractive for developers.
What this means: As more mainstream game studios use Immutable, the demand for IMX tokens—for things like transaction fees, staking, and voting—could rise. Daily active users jumped 146% in the third quarter of 2025 (Crypto.news), which matches a 50% weekly price increase for IMX.
2. Token Supply Dynamics (Mixed Impact)
Overview: On July 11, 2025, about 24.52 million IMX tokens (worth roughly $19 million at $0.77 each) will be unlocked. These tokens are meant to support ecosystem growth. Since 95% of the total 2 billion IMX tokens are already in circulation, this unlock could put short-term pressure on prices.
What this means: Previous token unlocks, like the $12.7 million event in June 2025, led to price drops of 8-10%. However, ongoing staking rewards (about 2.9 million IMX tokens per week) and a 5% reduction in tokens held on exchanges since August might help balance selling pressure.
3. Macro & Regulatory Shifts (Neutral to Slightly Negative Risk)
Overview: The Federal Reserve’s rate cut in September helped altcoins, but IMX is still sensitive to overall crypto market liquidity, which dropped 6.63% last week. The U.S. Securities and Exchange Commission (SEC) recently closed its investigation into IMX (Toknex), easing some regulatory concerns.
What this means: The Fear & Greed Index at 34 suggests investors should be cautious. Still, IMX’s 38.5% gain over the past 30 days shows strength. Keep an eye on exchange-traded fund (ETF) inflows, especially if Ethereum (ETH) and Bitcoin (BTC) dominance falls below 57%.
Conclusion
Immutable’s future price depends on balancing strong gaming adoption with the effects of token unlocks and uncertain market conditions. If IMX breaks above $0.85 (the 23.6% Fibonacci retracement level), it could reach $1.07. But if it falls below $0.69 support, a 15-20% price drop is possible.
Will Immutable’s push into mobile gaming make up for the dilution from token unlocks? Watch daily active wallets and staking activity for early signs.
What are people saying about IMX?
The community around Immutable (IMX) is divided. Some are optimistic because of new gaming partnerships, while others are worried about upcoming token releases that might lead to selling. Here’s what’s happening now:
- Partnership with Ubisoft boosts positive outlook
- Upcoming token unlocks raise concerns about selling
- Traders watching for a price breakout at $0.81
In-Depth Look
1. Immutable and Ubisoft Team Up – Positive Signs
Immutable recently announced that its IMX token is now supported on the MEXC exchange, which has 40 million users. This means gamers and developers can access Immutable’s technology more easily and quickly.
- Why it matters: This partnership could encourage more people to use Immutable’s platform, which is good news. However, the number of active users (wallets) has dropped by 17% in the past month, so growth needs to continue to keep the momentum.
See original announcement
2. Whale Buying vs Regulatory Uncertainty – Mixed Signals
There’s been a 15% price jump in IMX after news that the U.S. Securities and Exchange Commission (SEC) probe might be closing. Big investors, called whales, have also been buying large amounts of IMX.
- Why it matters: While these are positive signs, the amount of IMX held on exchanges has increased by 28% since March. More tokens on exchanges could mean more selling pressure ahead.
See original update
3. Technical Analysis – Watching Key Price Levels
IMX’s price recently rose 9% to $0.69, and technical indicators suggest a possible buy signal. However, the Relative Strength Index (RSI), which measures if an asset is overbought or oversold, is at 80—indicating it might be overbought.
- Why it matters: If IMX’s price breaks above $0.81 and holds, it could confirm a pattern that points to a target price of $1.07. But if it fails to break this level, the price might drop again.
[See original chart analysis](
Summary
The outlook for Immutable (IMX) is mixed. On one hand, the growing gaming ecosystem with over 660 games is a strong positive. On the other hand, upcoming token releases (24.5 million IMX unlocked on August 8) could lead to selling pressure. Keep an eye on the $0.72 to $0.81 price range—holding above this zone could support a bullish trend, while falling below might bring renewed selling concerns.
What is the latest news about IMX?
Immutable is capitalizing on the growing mobile gaming market and showing strong technical performance despite mixed signals in the broader market. Here are the key updates:
- Launch of Mobile Gaming Division (September 19, 2025) – Targets the $121 billion mobile gaming market with zero-fee Web3 payment integration.
- 8-Month Price High (September 20, 2025) – IMX jumped 17% to $0.97, driven by large investors and retail buyers.
- MEXC Exchange Integration (August 18, 2025) – Made it easier for over 40 million users to transfer IMX directly to Immutable’s zkEVM blockchain.
In-Depth Look
1. Launch of Mobile Gaming Division (September 19, 2025)
What Happened:
Immutable introduced a new division focused on mobile gaming, aiming to tap into the massive $121 billion mobile gaming industry, where more than half of all gamers worldwide play. This move removes the usual 30% fees charged by Apple and Google on crypto payments. Immutable is partnering with well-known game studios like Ubisoft (Might & Magic) and Netmarble (Solo Leveling).
Why It Matters:
This is a positive development for IMX because it connects traditional mobile gamers (Web2) with blockchain-based economies (Web3). This could increase the use of IMX tokens through mobile-friendly digital collectibles (NFTs). However, there are risks since crypto gaming has had mixed success so far (Crypto.News).
2. 8-Month Price High (September 20, 2025)
What Happened:
IMX’s price rose 17% to $0.97, its highest level since January 2025. Trading volume increased by 87%, reaching $288 million. Retail investors were active buyers, while large investors (whales) increased their short positions, with 51% betting on a price drop versus 49% betting on a rise.
Why It Matters:
The price jump shows optimism fueled by new gaming partnerships, but technical indicators suggest the token might be overbought (RSI at 80). If IMX closes above $0.96, it could aim for $1.07. If it fails to hold this level, the price might fall to $0.73 (AMB Crypto).
3. MEXC Exchange Integration (August 18, 2025)
What Happened:
Immutable made it possible for users on the MEXC exchange to transfer IMX tokens directly to Immutable’s zkEVM blockchain without complicated bridging steps. This comes after a 180% increase in new smart contract deployments on Immutable’s zkEVM platform.
Why It Matters:
This integration simplifies access, improving liquidity and making it easier for developers to build on Immutable’s platform. It supports Immutable’s goal to lead in Ethereum-based gaming infrastructure. Weekly user rewards have already increased to 2.9 million IMX tokens (Immutable X).
Conclusion
Immutable’s focus on mobile gaming and technical improvements position it as a leader in Web3 gaming. However, caution is advised due to potential technical overextension and cautious large investors. A key question remains: can IMX keep up its momentum if Bitcoin’s market dominance rises above 58%?
What is expected in the development of IMX?
Immutable's roadmap is centered on improving tools for developers, increasing NFT trading options, and making it easier for new users to get started.
- Immutable zkEVM General Availability (Coming Soon) – Developers will soon have full access to build on the platform.
- ERC-1155 Orderbook Support (Coming Soon) – Expanding NFT trading across multiple marketplaces.
- Fiat-Powered NFT Purchases (Coming Soon) – Allowing users to buy NFTs directly with credit or debit cards.
Deep Dive
1. Immutable zkEVM General Availability (Coming Soon)
Overview:
Immutable zkEVM will open up to all developers by removing the current restrictions on who can deploy smart contracts. This change follows the merger with Immutable X in early 2025, creating a single "Immutable Chain" designed specifically for Web3 gaming (Messari).
What this means:
This is a positive development for IMX because more developers can create games and apps, potentially speeding up growth. However, if too many developers join too quickly, the network might face slowdowns until infrastructure catches up.
2. ERC-1155 Orderbook Support (Coming Soon)
Overview:
The Immutable Orderbook will soon support ERC-1155 tokens, a type of NFT often used for in-game items that can be both unique and semi-fungible. This will allow game studios to list and trade NFTs across different marketplaces connected to the zkEVM.
What this means:
This update could improve NFT liquidity, making it easier to buy and sell items. It may attract more game developers, but its success depends on partnerships with marketplaces. Since ERC-1155 is popular for gaming assets, this feature targets a key use case.
3. Fiat-Powered NFT Purchases (Coming Soon)
Overview:
Immutable Checkout will let users buy NFTs using regular payment methods like credit or debit cards, removing the need to understand or use cryptocurrencies directly. This works alongside the Passport wallet’s upcoming features that simplify adding funds with fiat currency.
What this means:
This is a strong positive for user growth because it lowers the barrier for people new to NFTs and crypto. However, integrating traditional payment methods comes with regulatory challenges. This move aligns with recent efforts by companies like Ubisoft to bring Web3 gaming to a wider audience (Yahoo Finance).
Conclusion
Immutable is focusing on making its platform scalable (with zkEVM), increasing NFT trading options (via the Orderbook), and making it easier for everyday users to participate (through fiat payments). While there are risks in rolling out these technical updates, these steps position IMX well to benefit from the growing interest in Web3 gaming. It will be interesting to see how NFT trading volumes respond once ERC-1155 tokens can be traded across multiple platforms.
What updates are there in the IMX code base?
Immutable is improving its technology to make the platform more scalable and to better reward users and developers.
- Chain Merger & Reward Change (June 25, 2025) – Immutable combined its two blockchains, Immutable X and zkEVM, into one. Now, staking rewards come from fees generated by NFT transactions instead of fixed weekly payments.
- zkEVM Staking Update (June 19, 2025) – Staking rewards are now only available through the zkEVM chain, with biweekly IMX rewards replacing the old system.
In-Depth Explanation
1. Chain Merger & Reward Change (June 25, 2025)
What happened: Immutable merged its two blockchains, Immutable X and zkEVM, into a single chain called the “Immutable Chain.” This simplifies the platform, especially for gaming projects. Instead of giving out fixed weekly staking rewards, rewards now come from 2% of the fees collected from NFT transactions on the platform.
This change removes unnecessary complexity and makes the system easier to manage. By linking rewards to actual NFT activity, Immutable encourages more users and developers to participate, and rewards are more closely tied to how much the network is used.
Why it matters: This is good news for IMX holders because it creates a more sustainable and demand-driven reward system. As more people use NFTs, the value of IMX could increase. Developers also benefit from working on a simpler, unified blockchain.
(Source)
2. zkEVM Staking Update (June 19, 2025)
What happened: Immutable moved all staking activities to the zkEVM chain. Users who previously staked on Immutable X need to switch to zkEVM to keep earning rewards. Rewards are now automatically calculated based on how much IMX is staked and the fees the platform collects.
Old staking contracts were phased out, which helps concentrate liquidity and governance power on the zkEVM chain.
Why it matters: In the short term, this might cause some inconvenience as users migrate their stakes. But in the long run, it’s positive because it centralizes resources and aligns with Ethereum’s plan to improve scalability. Users can expect more predictable rewards tied to the platform’s success.
(Source)
Conclusion
Immutable’s updates focus on making the platform more scalable and creating a fairer, more sustainable reward system. By merging chains and basing rewards on transaction fees, IMX’s value is more closely linked to the growth of its ecosystem. The improved zkEVM chain could help bring blockchain gaming into the mainstream faster.