What changed in IMX NFT sales?
Immutable (IMX) NFT sales stayed about the same compared to last week, but more buyers got involved. You can check out Immutable (IMX) on the CoinMarketCap page.
- Sales volume was around $3.20 million, down just 0.88% from the previous week—basically unchanged, according to a market update.
- The number of buyers jumped about 39% to 5,079, showing more people are participating (see the report above).
- IMX ranked sixth among blockchains for NFT sales last week (see the report above).
Deep Dive
1. Sales Volume Stayed Flat
Last week, Immutable’s NFT sales were about $3.20 million, a slight drop of 0.88% from the week before, which means sales were basically steady. This puts IMX in a stable position compared to other blockchains during a slow market, according to a market update.
- Flat sales suggest the market is holding steady rather than shrinking sharply, especially since some major blockchains saw bigger drops (see the report above).
- This steady level gives us a baseline to watch if new partnerships or changes cause sales to grow or fall (see the report above).
What this means: If you’re tracking how well IMX is doing, steady sales volume is a useful reference point. Real change would be if sales consistently rise above this level, not just a one-time jump.
2. More Buyers Joined In
Even though sales volume stayed flat, the number of buyers on IMX increased by about 39% to 5,079 (see the report above). More buyers with the same total sales suggest that people are buying smaller amounts or that more collectors are getting involved.
- More buyers spending about the same total amount means the money is spread out among more people (see the report above).
- This trend could lead to higher sales if more buyers keep joining and start spending more (see the report above).
What this means: Growing buyer numbers is a positive sign. If this continues and average purchase sizes increase, total sales volume could go up.
3. IMX’s Position Among Blockchains
Immutable ranked sixth in NFT sales among all blockchains last week (see the report above). This is important because different blockchains had mixed results—Bitcoin’s NFT sales went up sharply, while Ethereum and Solana saw declines.
- IMX holding sixth place during these shifts shows it’s relatively strong (see the report above).
- The overall NFT market remains slow as we approach the end of the year, with total market values near their lowest point since 2025, according to a sector overview.
What this means: IMX’s ranking is stable, but the NFT market still faces challenges. Watch for continued buyer growth or big sales changes on IMX to see if it moves up or down in the rankings.
Conclusion
IMX’s NFT sales stayed steady at about $3.20 million last week, while the number of buyers rose significantly, suggesting more people are getting involved. In a generally slow NFT market, continued growth in buyers and higher average purchase amounts would be the clearest way to boost weekly sales and improve IMX’s position among blockchains.
What are people saying about IMX?
The Immutable (IMX) community is divided between traders focused on key price points and long-term supporters who believe in its growth through gaming. Here’s what’s happening now:
- Key Support at $0.22 – Experts see this price as critical; if it breaks, the outlook looks bearish.
- Gaming Growth – Over 680 games have joined the platform, but the token price hasn’t caught up yet.
- MEXC Exchange Listing – Being listed on MEXC has improved trading activity but hasn’t stopped the price decline.
In-Depth Look
1. @Finora_EN: Daily chart signals possible drop bearish
“Price is below all major moving averages and has stayed under the 200-day average for 69 days. Traders favor short positions when price hits $0.26 resistance.”
– Finora_EN (5,795 followers · 63k+ views · 12/18/2025)
See original post
What this means: The ongoing weakness suggests IMX might fall to $0.18 if it loses the $0.22 support in December. However, since it’s oversold, short-term price bounces are possible.
2. @clifton_ideas: Watch for breakout above $0.24 bullish
“Breaking above $0.24 on the daily chart could lead to a rally toward $0.55 if momentum holds.”
– clifton_ideas (21,340 followers · 3.8k+ views · 12/28/2025)
See original post
What this means: Although the overall trend is down, some traders see a chance for a strong upward move if IMX breaks out of its 3-month downward channel.
3. @xKrisNFT: Growth in games vs token price neutral
“IMX now supports 680+ games compared to just 6 in 2021, but the token price is down 67% this year. Are we undervaluing real adoption?”
– xKrisNFT (4,737 followers · 42k+ views · 12/18/2025)
See original post
What this means: Despite strong partnerships with companies like Ubisoft and MEXC, the token’s price struggles due to concerns about token unlocks increasing supply and a generally weak market for crypto gaming.
Conclusion
The outlook for Immutable (IMX) is mixed. Technical indicators suggest a bearish trend, but ongoing growth in the gaming ecosystem could spark a rebound, especially if Bitcoin’s dominance decreases. Keep an eye on the $0.22 to $0.24 price range: holding above this with rising trading volume might signal a trend change, while dropping below $0.215 could trigger automated selling. Since 95% of tokens are already in circulation, any decrease in selling pressure from holders could lead to bigger price moves.
What is the latest news about IMX?
Immutable is experiencing ups and downs with gaming hacks, NFT sales, and updates to its platform. Here’s a quick summary of the latest news:
- Ubisoft Hack Shows Risks of Centralized Gaming (December 28, 2025) – The shutdown of Rainbow Six Siege highlights the benefits of Immutable’s blockchain technology.
- NFT Sales Stay Strong (December 27, 2025) – Despite a drop in the overall market, Immutable’s NFT buyers increased by 39%.
- Crypto Gaming Funding Drops Sharply (December 24, 2025) – Venture capital funding dries up, hurting gaming tokens, but Immutable looks to partner with traditional Web2 companies.
In-Depth Look
1. Ubisoft Hack Shows Risks of Centralized Gaming (December 28, 2025)
What happened: Ubisoft had to pause its popular game Rainbow Six Siege after hackers added over $13 million in fake in-game credits to player accounts. This forced Ubisoft to roll back their servers to fix the problem. Although Immutable wasn’t directly involved, this incident highlights a key weakness of traditional gaming systems that rely on centralized control. In contrast, Immutable’s blockchain technology offers a more secure and tamper-proof way to manage game assets. Ubisoft has worked with Immutable before on Web3 projects like Might & Magic.
Why it matters: This event shows why Immutable’s blockchain approach is valuable—it helps prevent hacks like this. However, the hack might make big game studios more cautious about adopting new technologies in the short term because of security concerns.
(Source: CoinMarketCap)
2. NFT Sales Stay Strong (December 27, 2025)
What happened: Sales of Immutable NFTs remained steady at $3.2 million, a slight increase from the previous week, while NFT sales on Ethereum dropped by 24%. The number of buyers on Immutable’s platform jumped 39% to over 5,000. This shows that despite challenges in the broader crypto gaming market, there is growing interest in Immutable’s gaming-related NFTs.
Why it matters: This is a positive sign for Immutable. Their NFTs, which are focused on gaming, seem to have a loyal user base rather than just attracting short-term traders. This stability could help the platform weather market ups and downs.
(Source: CoinMarketCap)
3. Crypto Gaming Funding Drops Sharply (December 24, 2025)
What happened: Venture capital investment in crypto gaming dried up in 2025, causing many gaming tokens, including Immutable’s IMX, to lose significant value—IMX dropped 85% over the year. Some major crypto games like Metalcore and Mystery Society shut down. However, Immutable still supports over 680 games, which helps spread out the risk.
Why it matters: The overall crypto gaming sector is struggling, but Immutable’s role as a platform provider rather than a single game developer may help it survive. The company’s CEO, Robbie Ferguson, mentioned that partnerships with traditional (Web2) gaming companies could help the platform recover.
(Source: Decrypt)
Conclusion
Immutable is navigating a tough period for crypto gaming by relying on its strong technology and partnerships with established game studios. The Ubisoft hack highlights the security advantages of Immutable’s blockchain, but the sharp drop in funding raises important questions. Can Immutable’s move to zkEVM technology and deals with top-tier studios make up for the shrinking demand for gaming tokens? Only time will tell.
What could affect the price of IMX?
Immutable's price is balancing between growing adoption in gaming and challenges in the market.
- zkEVM Integration – A planned merge by late 2025 could improve scalability but comes with risks during the transition.
- Gaming Sector Health – Venture capital funding dropped sharply, causing token value to fall, but partnerships like Ubisoft’s offer potential growth.
- Regulatory Developments – The SEC’s investigation closure and the proposed CLARITY Act may reduce legal uncertainties.
Deep Dive
1. zkEVM Migration & Staking Rewards (Mixed Impact)
Overview: Immutable plans to merge its Immutable X blockchain with zkEVM by late 2025. This will make it compatible with Ethereum’s system and use IMX tokens to pay transaction fees. After integrating with Illuvium, NFT transaction speeds reached 9,000 transactions per second, but active users dropped by 17% after the migration (CryptoSlam). Staking rewards now come from 2% of protocol fees, with 100,000 IMX tokens distributed every two weeks.
What this means: If the migration goes smoothly, it could attract big game studios that need Ethereum compatibility. However, the drop in active users (from 5.6 million registered to 1 million active wallets) shows there are risks in adoption. Also, upcoming token unlocks totaling $12.4 million through October 2025 might put downward pressure on the price despite staking incentives.
2. Web3 Gaming Market Dynamics (Bearish/Bullish Tension)
Overview: Venture capital funding for crypto gaming fell by 75% in 2025, leading to an 85% drop in IMX’s token value from its 2024 peak. On the positive side, Ubisoft’s launch of Might & Magic on Immutable and Netmarble’s creator rewards program caused a 52% price increase in July 2025 (Decrypt).
What this means: IMX remains one of the top five gaming tokens by liquidity, but the sector still faces skepticism after the 2025 crash. Upcoming game releases in early 2026 will be key—successful launches could reactivate millions of inactive Immutable accounts.
3. Regulatory & Macro Shifts (Bullish Catalyst)
Overview: The SEC ended its investigation into IMX in March 2025. The proposed CLARITY Act (Section 103) aims to exempt gaming NFTs from securities laws, which could ease regulatory pressure. Meanwhile, Bitcoin ETF outflows totaling $4.5 billion since October 2025 have reduced liquidity in altcoins, but IMX’s turnover ratio of 0.047 shows it is relatively stable compared to other gaming tokens.
What this means: Clearer regulations could open doors for institutional partnerships in gaming. However, IMX is still vulnerable to broader crypto market liquidity issues. If the Federal Reserve cuts interest rates in 2026, it might encourage more speculative investment in gaming tokens.
Conclusion
Immutable’s price depends on successfully completing its zkEVM integration while managing challenges in the gaming market. Partnerships like Ubisoft’s and regulatory progress offer significant upside, but setbacks such as more studio failures or migration delays could push the price back toward the $0.16 support level. The key questions remain: Does IMX’s pipeline of 680 games include the next big hit like Axie Infinity, or is the breakthrough for Web3 gaming still years away? Keep an eye on the zkEVM merger completion date and Q4 2025 NFT volume trends for important signals.
What is expected in the development of IMX?
Immutable’s roadmap is centered on expanding its ecosystem, enhancing developer tools, and building strong gaming partnerships.
- Immutable Chain Merger (Late 2025) – Combining Immutable X and zkEVM into one unified blockchain.
- Immutascan Testnet Launch (Q1 2026) – Introducing advanced analytics tools for developers.
- Immutable Audience Rollout (December 2025) – Launching AI-powered marketing tools for game studios.
- GAMEDIA Game Integration (2026) – Bringing a major new game to Immutable Play.
Deep Dive
1. Immutable Chain Merger (Late 2025)
Overview: Immutable plans to merge its two main platforms—Immutable X, which focuses on NFTs, and zkEVM, which supports Ethereum-compatible applications—into a single blockchain called the Immutable Chain. This will make it easier for developers to build and manage games by combining liquidity and improving transaction speed. For example, games like Illuvium will have their assets automatically moved to this new chain.
What this means: This is positive news for IMX because a unified platform could attract big game studios and create stronger network effects. However, there are risks involved, such as potential challenges when moving existing projects to the new chain.
2. Immutascan Testnet Launch (Q1 2026)
Overview: Immutascan is a blockchain explorer—a tool that helps developers and users track transactions and activity on the blockchain. It will move from being community-run to officially managed by Immutable, offering real-time data and service guarantees. The test version will launch on test networks after some performance improvements.
What this means: This is somewhat positive, as better transparency and reliability can build trust among developers. However, if data accuracy issues aren’t resolved quickly, it might slow down adoption temporarily.
3. Immutable Audience Rollout (December 2025)
Overview: Immutable Audience is a new AI-powered marketing platform designed to help game studios attract and keep players. It automates tasks like creating in-game quests, analyzing player behavior, and running marketing campaigns across different channels.
What this means: This could be very beneficial for IMX since it tackles a major challenge—most games (about 95%) fail shortly after launch. If studios widely adopt these tools, it could increase demand for IMX through transaction fees and staking.
4. GAMEDIA Game Integration (2026)
Overview: Immutable is partnering with GAMEDIA, a well-established Dutch game studio with over 18 years of experience, to release a mobile-friendly action game on Immutable Play. This aims to reach mainstream gamers.
What this means: This is a positive development because experienced studios entering the Web3 space can validate Immutable’s technology. Success will depend on how well the game balances blockchain features with easy-to-play gameplay.
Conclusion
Immutable’s roadmap focuses on unifying its technology (Immutable Chain), improving developer tools (Immutascan), and driving user growth (Audience). The chain merger and GAMEDIA partnership could strengthen IMX’s position as a key player in Web3 gaming. However, success will depend on market response and how well these plans are executed. The big question remains: will Immutable’s focus on game studios rather than individual traders pay off in the still-developing crypto gaming market?
What updates are there in the IMX code base?
Immutable’s recent updates focus on bringing its ecosystem together, making it easier for users, and improving how its token works.
- Immutable Chain Merger (Q2 2025) – Combined Immutable X and zkEVM into one blockchain.
- zkEVM Exchange Integration (August 18, 2025) – Allowed direct IMX token transfers on MEXC exchange.
- Full Token Unlock (2025) – Released all tokens into circulation with new staking rewards.
In-Depth Look
1. Immutable Chain Merger (Q2 2025)
What happened: Immutable combined two of its Layer-2 blockchain solutions—Immutable X and zkEVM—into a single chain. This makes it easier for developers working on NFT and gaming projects by reducing complexity.
The merger also improved compatibility, letting games use zk-rollup technology that can handle up to 9,000 transactions per second while keeping Ethereum-level security. After the merger, daily transactions on zkEVM increased by 5.7%, and new smart contract deployments jumped 83.3% (Messari).
Why it matters: This is good news for IMX holders because it simplifies development, attracts more game creators, and strengthens the network. Developers can now build once and deploy across both platforms, saving time and money.
2. zkEVM Exchange Integration (August 18, 2025)
What happened: Immutable enabled direct deposits and withdrawals of IMX tokens on MEXC Global, a major cryptocurrency exchange with over 40 million users. This means users can move IMX tokens onto the zkEVM chain without using complicated third-party bridges.
This integration uses atomic swaps, which speed up transfers to under 5 minutes and cut fees by about 70% compared to Ethereum’s main network. This came after partnerships with big gaming companies like Ubisoft and Netmarble to bring more mainstream gamers into the ecosystem (Immutable).
Why it matters: While this may not immediately affect IMX’s price, it’s positive for the long term. Easier access to the token could increase user adoption and liquidity, which are key for growing web3 gaming.
3. Full Token Unlock (2025)
What happened: In 2025, all IMX tokens (2 billion) were unlocked and became available in the market. To encourage holding, staking rewards were introduced, giving token holders a share of the platform’s fees from NFT sales and transaction costs.
After the unlock, stakers started earning 2% of these fees. In July 2025, over 500,000 $END tokens were given to top stakers, with more rewards for those who keep their tokens staked (Immutable).
Why it matters: This is neutral for IMX’s price. While unlocking all tokens can sometimes lead to selling pressure, the staking rewards and strong gaming partnerships (over 680 games onboarded) help balance this by encouraging users to hold their tokens longer.
Conclusion
Immutable’s updates focus on making its platform more scalable, user-friendly, and sustainable through staking. These changes strengthen IMX’s position as a key player in web3 gaming. The big question is whether it can keep up the momentum against competitors like Solana Gaming.
Why did the price of IMX fall?
Immutable (IMX) dropped 3.24% in the past 24 hours, underperforming the overall crypto market, which fell by 0.5%. Here’s a quick look at the main reasons behind this movement:
- Challenges in Crypto Gaming – Ongoing funding issues and reduced venture capital support
- Technical Weakness – Price falling below important averages and weak market momentum
- Flat NFT Activity – Immutable’s NFT sales stayed steady despite a broader market rebound
1. Crypto Gaming Sector Faces Headwinds (Negative Impact)
Summary: The crypto gaming industry is still struggling after a major funding collapse in 2025. Immutable (IMX) has lost 85% of its value over the past year. Recently, Ubisoft’s Rainbow Six Siege hack (a game partnered with Immutable) and reports about venture capital pulling back from blockchain games have added to concerns.
What this means: Investors remain cautious about gaming tokens like IMX, despite partnerships. Even though the SEC closed its investigation into IMX in December 2021, overall trust in the sector remains low.
2. Technical Analysis Shows Weakness (Negative Impact)
Summary: IMX is trading 54% below its 200-day exponential moving average (EMA) of $0.49 and has fallen below a key support level at $0.23. The Relative Strength Index (RSI) is at 37.86, indicating bearish momentum but not yet oversold.
What this means: Traders are concerned because IMX couldn’t hold the $0.23 support level. The next important support is at $0.214, which was the low point on December 29. The MACD indicator shows a slight uptick, suggesting the price might stabilize soon, but there’s no clear sign of a reversal yet.
3. NFT Market Activity Remains Flat (Neutral Impact)
Summary: Immutable’s NFT sales stayed steady at $3.2 million this week, showing no growth compared to last month. This is in contrast to Ethereum’s NFT sales, which jumped 45%. However, the number of IMX buyers increased by nearly 39% to 5,079, indicating growing user interest.
What this means: While more users are buying NFTs, the flat sales numbers don’t excite traders. A new partnership with AVALON, an AI-powered user-generated content platform announced recently, won’t have an impact until 2026, delaying any positive effects.
Conclusion
The recent drop in IMX’s price reflects ongoing weakness in the crypto gaming sector and technical challenges, along with delayed benefits from partnerships. Although active users and staking rewards (like $END token distributions) show some strength in the ecosystem, broader market pressures are weighing heavily.
Key point to watch: Will IMX be able to climb back above the $0.23 resistance level today? If it fails, the next target could be $0.20, a price last seen in April 2025.